12 Months with the Health & Wellness Tag: What We've Learned Running CAPI Only
Got hit with Meta's Health & Wellness tag? Here is how we scaled spend by 30% and dropped CPMs by 50% using a CAPI Only structure and TOF strategy.
Got hit with Meta's Health & Wellness tag? Here is how we scaled spend by 30% and dropped CPMs by 50% using a CAPI Only structure and TOF strategy.